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UNICEF (United Nations International Children’s Emergency Fund) Archivo de publicidad

How To Disappear

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Entrant Agency: Isobar Budapest
Client: Unicef National Committee Hungary
Brand: Unicef
Product/service: Charity
Release Date: 27.04.2016
Production Agency: Wipe-art
Creative Director: Marton Jedlicska
Copywriter: Dorottya Tóth
Art Director: Emese Gillotte
Strategic Planner: Anna Kádár
Agency Producer: Kata Bányász
Account Manager: Tunde Rembeczki
Account Manager: Vivien Szilasi
Designer: Adam Sandor
Visual Effects: Robert Toth
Producer: Mariann Toth
Director: Nandor Lorincz
Director Of Photography: Balint Nagy
Website: Http://unicef.hu/hogylehet/
We demonstrated the brutal truth of child abuse through children’s perspective. Abused kids who grow up in violent environments believe abuse to be normal, so they adapt to it.
They acquire everyday skills to live with violence. We decided to show them in a way that is natural for them to communicate through: in self-made how-to videos about the tricks they use every day.

Anuncio de televisión "How To Disappear" hecho por la agencia de publicidad "Isobar Budapest" para la marca: UNICEF (United Nations International Children’s Emergency Fund) Hungría. Fue producido en abr. 2016.


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