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McDonald's Archivo de publicidad

Hungry Garages [image] 2


Category: Food
Media: Outdoor
Brand: McDonald's
Agency: TBWA
Geo: Argentina
Advertising Agency: TBWA\ Buenos Aires, Argentina
Chief Creative Officer: Pablo Poncini
Executuive Creative Directors: Juan Cruz Bazterrica, Guillermo Castañeda
Creative Team: Martin Alfred, Guido Barna
Street Artists: Alan Berry Rhys, Jose Saccone, Agustín Dlucious, Lucas Lasnier, Mariela Ajras
Production House: Greenplanning & Entera
Director: Fede Burgos
Photo: Kinobovio
Media Agency: OMD
Digital Agency: Tribal
Published: May 2017
Description: We selected homes with car garages located no more than 300 meters from a McDonald's with a Drive-Thru. Then we asked a group of famous street artists from Argentina to paint the facades of the houses, turning them into faces, with the only requirement that the doors of the garages would become large mouths. Finally they painted the concept of the campaign "don’t go home hungry."
"Don't go home hungry."

Publicidad ambiental "Hungry Garages [image] 2" hecho por la agencia de publicidad "TBWA\ Buenos Aires" para la marca: McDonald's Argentina. Fue producido en may. 2017.
Publicista: McDonald’s Corporation
Marca: McDonald's
Agencia: TBWA\ Buenos Aires Greenplanning & Entera
País: Argentina
Categoría: Comida rápida
Emitido en: mayo 2017

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